App & ordering flows
Buchinger Wilhelmi (clinic for therapeutic fasting & integrative medicine)
Challenge
Two separate touchpoints
Patients meet Buchinger Wilhelmi digitally in two places: in the support for their stay and the course of their fast, and in the product range, from fasting foods to books.
One clinic, one presence
A mobile app for the clinic experience and web ordering flows for the product business, with one consistent brand and tone.
Two touchpoints, one brand
Buchinger Wilhelmi
clinic for therapeutic fasting
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Clinic
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Mobile app accompanies the stay and the fast
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Products
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Web ordering flows from selection to checkout
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One brand, one tone
consistent across app and web
Solution
Mobile app
Accompanies patients through the clinic and fasting experience.
Web ordering flows
For the clinic's product range, from selection to checkout.
Aligned with each other
Brand identity and tone stay consistent across app and web.
Project facts
Client
Buchinger Wilhelmi (clinic for therapeutic fasting & integrative medicine)
Industry
Healthcare
Services
- Mobile app
- Web ordering flows
- Frontend engineering
- E-commerce integration
Platforms
Web + mobile
Focus
App + ordering flows
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